Cookie Policy

This Cookie Policy explains what cookies are, how Ecom Mate (“Ecom Mate”, “we”, “us”, or “our”) uses cookies and similar tracking technologies on our website at ecommate.co.uk, and how you can manage your cookie preferences.

Please read this policy alongside our Privacy Policy, which provides further detail on how we handle your personal data.

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently, remember your preferences, and provide information to website owners.

Cookies can be:

Session cookies — Temporary cookies that exist only while your browser is open. They are deleted automatically when you close your browser.

Persistent cookies — These remain on your device for a set period of time or until you manually delete them. They are activated each time you visit the website that created them.

First-party cookies — Set directly by the website you are visiting (i.e. ecommate.co.uk).

Third-party cookies — Set by a domain other than the website you are visiting, typically by third-party services embedded on the site such as analytics tools or advertising platforms.

2. How We Use Cookies

We use cookies to:

— Ensure our website works correctly and securely

— Remember your preferences and settings across visits

— Understand how visitors use our website so we can improve it

— Measure the effectiveness of our marketing campaigns

— Deliver relevant content and advertisements to you across the web

3. Types of Cookies We Use

a) Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be switched off. They are usually set in response to actions you take, such as filling in a form, setting privacy preferences, or logging in. Without these cookies, certain parts of the site will not work properly.

Examples include:

— Session management cookies to keep you logged in during your visit

— Security cookies that help detect and prevent fraudulent activity

— Load-balancing cookies that distribute traffic across servers

Legal basis: These cookies do not require your consent as they are strictly necessary for the website to operate.

b) Performance & Analytics Cookies

These cookies help us understand how visitors interact with our website — for example, which pages are visited most often, how long visitors stay, and whether they encounter any errors. All information collected is aggregated and anonymised.

Examples include:

— Google Analytics — Tracks website usage, traffic sources, and user behaviour to help us improve our site and content.

— Hotjar (if applicable) — Records heatmaps and session replays to understand how users navigate the site.

Legal basis: These cookies are only placed with your consent.

c) Functional Cookies

These cookies allow our website to remember choices you make and provide enhanced, personalised features. They may be set by us or by third-party providers whose services we use.

Examples include:

— Remembering your language or regional preferences

— Storing your cookie consent preferences so you are not asked every time you visit

— Retaining form data so you do not need to re-enter information

Legal basis: These cookies are only placed with your consent.

d) Marketing & Advertising Cookies

These cookies are set by us or our advertising partners to track your activity across websites and build a profile of your interests. They are used to show you relevant advertisements on other platforms and to measure the performance of our campaigns.

Examples include:

— Google Ads / Google Tag Manager — Used to track conversions from our paid advertising campaigns and to serve remarketing ads.

— Meta Pixel (Facebook/Instagram) — Tracks visits and actions on our website to enable targeted advertising on Meta platforms.

— LinkedIn Insight Tag — Tracks conversions and enables targeted advertising to professionals on LinkedIn.

Legal basis: These cookies are only placed with your explicit consent.

4. Specific Cookies We Use

The table below lists the key cookies currently in use on ecommate.co.uk:

_ga | Google Analytics | Analytics | Distinguishes unique website visitors | 2 years

_ga_XXXXXXX | Google Analytics | Analytics | Stores and counts page views for a session | 2 years

_gid | Google Analytics | Analytics | Distinguishes users for a 24-hour period | 24 hours

_fbp | Meta (Facebook) | Marketing | Identifies browsers for advertising purposes | 3 months

li_fat_id | LinkedIn | Marketing | Member indirect identifier for conversion tracking | 30 days

cookielawinfo-checkbox-* | Cookie Consent Tool | Necessary | Stores your cookie consent preferences | 1 year

PHPSESSID / wp-settings-* | WordPress | Necessary | Session management and user preference settings | Session / 1 year

This list may be updated as our website and service providers change. We recommend checking back periodically.

5. Third-Party Cookies

Some cookies on our website are placed by third parties whose services we use. These third parties may use cookies, web beacons, and similar technologies to collect information about your use of our website and other websites.

We do not control these third-party cookies. The following third-party services may set cookies on your device:

— Google LLC — Analytics and advertising. Privacy policy: policies.google.com/privacy

— Meta Platforms Inc. — Advertising and social media. Privacy policy: facebook.com/privacy/policy

— LinkedIn Corporation — Advertising and professional networking. Privacy policy: linkedin.com/legal/privacy-policy

We encourage you to review the privacy policies of these third parties for more information on how they use your data.

6. Managing Your Cookie Preferences

You have several options to manage and control cookies:

Cookie Consent Banner — When you first visit our website, you will be presented with a cookie consent banner. You can accept all cookies, reject non-essential cookies, or customise your preferences by category. You can update your preferences at any time by clicking the “Cookie Settings” link in the footer of our website.

Browser Settings — Most web browsers allow you to control cookies through their settings. You can set your browser to refuse cookies, delete existing cookies, or notify you when a new cookie is set. Please note that restricting cookies may impact the functionality of our website.

To manage cookies through your browser, visit the relevant help page:

— Google Chrome: support.google.com/chrome/answer/95647

— Mozilla Firefox: support.mozilla.org

— Safari: support.apple.com

— Microsoft Edge: support.microsoft.com

Opt-Out Tools — You can also opt out of interest-based advertising from participating companies via:

— Your Online Choices (EU/UK): youronlinechoices.com

— Network Advertising Initiative (US): optout.networkadvertising.org

— Digital Advertising Alliance (US): optout.aboutads.info

7. Cookies and Your Legal Rights

Under the UK Privacy and Electronic Communications Regulations (PECR) and the EU ePrivacy Directive, we are required to obtain your consent before placing non-essential cookies on your device.

Under UK GDPR and EU GDPR, you have the right to:

— Withdraw your cookie consent at any time without affecting the lawfulness of processing based on consent before withdrawal

— Access information about the cookies we use and their purposes

— Lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk if you believe your rights have been infringed

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, updates to technology, or changes in applicable law. The most current version will always be available on this page with the “Last Updated” date shown at the top.

We recommend reviewing this page periodically to stay informed about how we use cookies.

9. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Ecom Mate
Email: info@ecommate.co.uk
Website: https://ecommate.co.uk