Case Study · Amazon
Unlock 145% Sales Growth on Amazon Proven Strategies to Boost Profits and Maximize Roi
- Scale Your Private Label ▪️ Build Brands that Sell ▪️ Launch Smart. Rank Fast ▪️
- Scale Your Private Label ▪️ Build Brands that Sell ▪️ Launch Smart. Rank Fast ▪️
- Scale Your Private Label ▪️ Build Brands that Sell ▪️ Launch Smart. Rank Fast ▪️
- Scale Your Private Label ▪️ Build Brands that Sell ▪️ Launch Smart. Rank Fast ▪️
- Scale Your Private Label ▪️ Build Brands that Sell ▪️ Launch Smart. Rank Fast ▪️
- Scale Your Private Label ▪️ Build Brands that Sell ▪️ Launch Smart. Rank Fast ▪️
- Scale Your Private Label ▪️ Build Brands that Sell ▪️ Launch Smart. Rank Fast ▪️
- Scale Your Private Label ▪️ Build Brands that Sell ▪️ Launch Smart. Rank Fast ▪️
01 Client Brief
A UK Amazon brand scaling on a limited budget —
with ACOS climbing and visibility stalling.
This UK-based brand had real traction — units were moving and the product had genuine market fit. But growth had a ceiling. Ad spend was increasing without proportional returns, organic visibility was weak, and there was no structured approach to content or brand presence. Scaling felt risky because the fundamentals weren’t locked in. They needed a full-stack approach — not just PPC fixes, but listing, content, and brand working together.
The Challenge
Scaling with a limited ad budget
Revenue growth required more spend — but margins couldn't absorb it. Every scaling attempt felt like a gamble.
High ACOS, low ROAS
Ad campaigns were running without bid discipline or keyword intent filtering. ACOS was eating profit before it could compound.
Weak organic visibility
Listings weren't optimised for search. No keyword structure, no A+ content — paid ads were carrying the entire visibility load.
No brand presence
Sponsored Brands and Display were unused. The brand had no recognition layer — every sale started cold with no loyalty loop.
02 The Results We Made
£38K to £93K. 145% YoY growth. ROAS at 5.95
Revenue more than doubled — but the real win was efficiency. ACOS held at 16.82% while units sold grew 83% YoY. Growth without margin destruction.
+145%
8742
+83%
16.82% · 5.95x
03 Our Approach
Four levers. Pulled in sequence.
SEO first, then content, then ads, then deals, then brand. Each layer built on the last — so scaling didn’t break what came before it.
SEO & Keyword Optimisation
Rebuilt listings with high-converting, high-relevance keywords. Strengthened organic indexing so paid spend could do less heavy lifting over time.
A+ Content & Enhanced Listings
Created conversion-focused A+ content with professional imagery and video — reducing bounce, increasing trust, and lifting CVR without touching ad budget.
PPC Campaign & Bid Optimisation
Restructured campaigns with targeted match types, dynamic bidding, and aggressive negative keyword management. ACOS dropped while volume scaled.
Promotions & Deals
Ran Lightning Deals and seasonal promotions at strategic moments — driving velocity spikes that fed ranking signals and converted new-to-brand shoppers.